I’m writing this somewhat after the fact (given that I’m already fully working on the 2015 version of the site) however this does provide an opportunity to reflect on last year and what turned out to be a very successful project for IE. 2014 was the year we got the Agile process much more fully […]
As I write this post we’re just two days off from November 1st and I’m struck again by the sheer energy that goes into making Movember happen – not just from the thousands of Mo Bros and Mosistas that take part, but the work we have been doing behind the scenes, for the last twelve […]
Movember has a great concept, branding and execution and is fast become the global poster boy for the way modern charities must work if they want to attract huge, engaged audiences. Moving to Melbourne I was struck by how much the local fashion is reflected back in this Aussie icon, which seems to embody the […]
We went live with the new Movember.com website last week, after a heroic few months development and UAT. Since I started at IE I’ve been constantly amazed at just what a big site and operation Movember is. The campaign doubles in size each year with 2012 fully operational in about 20 countries and set to […]
And following favourit I find myself back for a stint in agency-land, working for a company called IE Agency.. (the ‘IE’ I’m reliably informed stands for ‘Internet Experience’) project managing development for Movember.com.