BAFTA win for the Million Pound Drop Live

Last Sunday was my last night in the UK before setting off to my new home in Australia, so it’s hard to imagine a better send off than the one we had courtesy of BAFTA at the 2011 Television Craft awards. Channel 4 had put forward the Play-along game from the Million Pound Drop Live for the Digital Creativity award, and against some stiff competition (mostly from other Channel 4 shows!) ours won out. Of the four of us listed on the award there was myself and Nick Hall representing Endemol UK, Simon Brickle from Monterosa and Jody Smith, the cross-platform comissionner from Channel 4 responsible for the show. It was a great night both personally and for the team behind the show and winning the award the was as unexpected as it was welcome. It also provided me some interesting problems carrying the award back the following day.. it weighs 4kg and raised a few eyebrows at the security at Heathrow!Hopefully awarding The Million Pound Drop the BAFTA is a recognition that interactivity can be a successful and central part of new TV formats and hopefully this will encourage more shows like this to be developed and commissioned in future.